Most founders treat fitness like a luxury.
Tom Rowland treated it like rent was due on his lungs.
Before he was a media entrepreneur, Tom was guiding fishing trips 300+ days a year in the brutal heat of Key West. If he couldn’t perform physically, he didn’t get paid. So he trained. Hard.
In this episode, we cover how Tom:
Turned his endurance into a revenue engine
Built one of the most respected outdoor media brands
Qualified for the CrossFit Games
Balances elite fitness, family, and business
Uses consistency, discipline, and storytelling as his edge
Timestamps:
00:00 – Intro + why fitness was never optional for Tom
06:32 – How he started his TV shows and broke into outdoor media
16:00 – Advice for anyone wanting to start a side business
22:51 – The myth of balance (and what actually works)
34:11 – How fitness should enhance your life—not dominate it
36:18 – Building a local gym and community from scratch
43:30 – What it took to qualify for the CrossFit Games
Highlights:
Turning a side-hustle into your full time job
Balancing fitness with family
How he built a fitness community from his home gym
Listen, subscribe, like, share, etc! Let me know what you think!
-AV
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