Status is often talked about in a negative light.
However, every human has a perceived status internally and an aspirational status either above, below, or at their current status level. We talk about how B2B companies need to assess the importance of status in their messaging and branding to prospects.
#B2BBREAKFAST: The Importance of Perceived "Status" in Branding
Status is often talked about in a negative light. However, every human has a perceived status internally and an aspirational status either above, below, or at their current status level. We talk about how B2B companies need to assess the importance of sta
Apr 17, 2019

Product Market Fitness
Product Market Fitness is a show about the mindset and practices of modern builders.
Hosted by entrepreneur, marketing strategist and gym rat Adam Vazquez, each episode explores one (or all) of three pillars:
Product — How real founders built what they built
Market — The content, tactics, and strategy behind their growth
Fitness — The physical and mental practices that keep them sharp
Some episodes are interviews with founders, marketers, and athletes. Others are short solo riffs with honest reflections from the trenches.
Whether you’re running a business, scaling a brand, or just trying to stay healthy while doing hard things — this show is for you.
New episodes weekly.
Product Market Fitness is a show about the mindset and practices of modern builders.
Hosted by entrepreneur, marketing strategist and gym rat Adam Vazquez, each episode explores one (or all) of three pillars:
Product — How real founders built what they built
Market — The content, tactics, and strategy behind their growth
Fitness — The physical and mental practices that keep them sharp
Some episodes are interviews with founders, marketers, and athletes. Others are short solo riffs with honest reflections from the trenches.
Whether you’re running a business, scaling a brand, or just trying to stay healthy while doing hard things — this show is for you.
New episodes weekly.Listen on
Substack App
Apple Podcasts
Spotify
Pocket Casts
RSS Feed
Recent Episodes
Share this post