He shares how his military background shaped his leadership and adaptability, the origin story of CrossFit Prevail (spoiler: it started in a one-car garage), and how the Carolina Summer Games grew from year one to a standout event in the region.

We also talk about:

• The value of building a coaching team

• Letting go of the “Games athlete” identity

• The L3 certification process

• Fitness as a tool for living, not just competing

It’s a real look behind the curtain of affiliate life — from sweaty palms and spreadsheets to finding joy in movement again.

Today’s episode is brought to you by STERLING FITNESS.

Wanna get a little better at lifting? gymnastics? Maybe you want to lose a few pounds or get ready for a big event coming up (Fittest of the Coast anyone?).

Daniel is the coach you need. He’ll design a plan that fits with your goals and schedule. Coach you on the best way to execute, and ensure you’re accountable to yourself.

Book time with him today!

⏱️ Timestamps:

00:00 – Intro to Garrett & CrossFit Prevail
03:45 – Recap of the Carolina Summer Games
08:20 – Event programming strategy & future ideas
13:05 – Garrett’s fitness origin story & military background
19:30 – Getting his L1 and L3 certifications
25:15 – What it’s like to take (and fail) the L3 exam
29:45 – Life after the military: transitioning to gym ownership
35:20 – From garage gym to full facility
39:55 – Challenges of first-time business ownership
44:30 – Fitness as a relationship business
48:10 – How Garrett’s personal fitness goals have evolved
53:00 – Why he let go of the “Games” dream
56:30 – CrossFit’s recent marketing campaign
59:15 – Garrett’s take on intensity, community, and longevity
01:02:00 – Shoutouts: Randy Moss, The Rock, and what Garrett’s excited about

In this episode, we cover:

• How Cameron defines and obsesses over impact

• Her shift from chasing athlete outcomes to helping people move better and feel stronger

• Building a world-class team around her skillset

• How she balances personal performance with business ownership

• The moments that make gym ownership worth it

Whether you run a gym, coach, or just care about doing fitness the right way — this one hits.

🎧 Listen in now

⏱ Timestamps

00:00 — Intro + how PMF found Cameron
03:41 — Her coaching journey + starting Impact Fitness Co
17:36 — Hiring coaches: what matters most
23:50 — How she balances coaching, ownership, and training herself
29:41 — Stories that keep her motivated to stay in the game
34:10 — Challenges of gym ownership that no one talks about

She’s also hammering training sessions and coaching at one of the fittest gyms in South Carolina—Reaction Fitness Collective.

And she gets to do all of this because she specifically designed her work life to match and enable her fitness pursuits.

In this episode, we discuss:

• How Carrie prioritized her lifestyle goals before choosing her job

• What it’s like working at Whoop on the AI and content team

• How she manages full-time work + training

• What to watch for at this year’s CrossFit Games

Timestamps:

04:21 – From athlete to coach: how gymnastics and CrossFit shaped her work ethic
09:03 – Why Carrie prioritized a flexible career to support her fitness lifestyle
14:18 – How working at Whoop influences her personal training
18:32 – Inside Whoop’s AI and content strategy: Carrie’s role on the team
23:50 – What Carrie’s learned coaching at Reaction Fitness Collective
38:56 – How Carrie structures her day to balance remote work and training
52:24 – Why community is her competitive edge
56:33 – Crossfit Games Preview
82:45 – Carrie’s final thoughts on training, fulfillment, and community

I’ve known this week’s guest, Jacob Farley, since 2009. In the summer of 2013, we were in a wedding together.

He shared during that time that he had cancer and was going to be losing his leg.

What follows is a story of perseverance, incredible struggle and loss, adaptation, and the determination to never give up even when everything was stacked against him.

Jacob shares how going through chemo, losing physical function, and rebuilding from scratch helped him re-discover his love of fitness. The role his family and faith played in helping him get where he is today. And how he’s developed a deeper sense of meaning through it all.

What We Cover:

• How the worst thing ever (cancer) led Jacob to the Adaptive Games

• Why “full send” training isn’t always the answer

• Balancing intense training with business building

• The seasonality of hard pursuits

• How he’s building a family, his fitness, and his business

Timestamps:

(00:00) Intro
(03:10) Getting diagnosed with cancer
(11:20) CrossFit as a part of recovery
(15:00) Getting into competition and qualifying for the Games
(25:50) Managing fatigue and adapting his programming
(30:30) Mindset shifts: identity over achievement
(35:45) Building a financial advisory firm
(41:10) Lessons from fitness that translate to business
(46:15) Encouragement for anyone starting over
(51:00) Final thoughts and where to follow Jacob

So grateful for Jacob sharing his story.

Who else is pushing the edges of fitness and business? Reply to this email and let me know. I love featuring great stories we can all be inspired and encouraged by.

Amy’s story starts with competitive gymnastics and winds through years of collegiate athletics, competitive crossfit, and entrepreneurship. Eventually, she took the leap into gym ownership—and she hasn’t looked back.

We talked about how she’s building a gym culture that doesn’t just produce fit people, but also healthy and strong communities of people who enjoy spending time together.

In this episode, we cover:

• How her athletic background shapes her coaching philosophy

• Why she built Reaction Fitness Collective for everyday people, not only elite athletes

• The tension between doing it all and doing it well

• What it looks like to run a business rooted in relationships and consistency

• How she views fitness and competition past the age of 30

If you’ve ever wondered what it takes to build a gym, a business, or a community while chasing your own fitness, this one’s for you.

Timestamps

05:00 – Intro and Amy’s early background in competitive gymnastics
18:00 – Building Reaction Fitness: the vision and the first clients
24:30 – Why she coaches “regular people” over elite athletes
28:10 – The risk of burnout in gym ownership and how she avoids it
35:00 – The mental game: how her mindset has evolved over the years
39:25 – How she fosters community without forcing it
55:00 – What success really means to her now
1:02:00 – Final advice to anyone chasing a vision

We set goals. We chase them. We optimize inputs, refine outputs, and obsess over getting to the next level.

But sometimes, that obsession can backfire.

This week, I’m sharing a solo episode about a lesson that’s been changing how I operate in both business and fitness: letting go of control.

Not quitting. Not being passive. But learning to yield, especially when you're doing everything right and still not seeing results.

🎙️ In this short holiday episode, I cover:

• Why high performers often grip too tight (1:22)

• The danger of obsessing over your “why” (4:11)

• Letting go in business — and seeing better results (6:25)

• Why fitness isn’t supposed to make life harder (10:03)

• Trusting your team and your training (12:30)

• Playing and suffering as a team > going solo (14:18)

• A first-principles gut check to close (16:02)

As always, let me know what hits or misses. Just reply to this email — I read every one.

— Adam

But not as an athlete.

Jantzen started his sports career at Nike, worked his way into a full-time role, made a leap to the NCAA, and is now at NoCap Sports — a startup connecting athletes and brands.

What stands out is not just the impressive resume — it’s how he did it.

Quietly. Strategically. Without cutting corners. And while prioritizing personal fitness.

In this conversation, we talk about:

• The real behind-the-scenes of working at Nike

• What it’s like to switch from a big brand to a lean startup

• His personal fitness evolution from college basketball to Crossfit to HYROX

• Why he prioritizes people over platforms in business & fitness

• How he’s stayed grounded while working at the top of the sports world

Whether you’re trying to build a meaningful career or navigate a high-performance life, this one delivers.

Timestamps:

(00:00) – Intro to Jantzen
(02:10) – Jantzen’s path from Nike internship to full-time
(07:12) – What working at Nike actually looked like
(12:46) – Jumping from Nike to the NCAA
(18:33) – Why NoCap Sports felt like the right next move
(25:02) – How Jantzen thinks about startup life vs corporate
(30:49) – Advice for people breaking into the sports business
(35:25) – The role of relationships and “people bets”
(41:03) – His personal evolution in fitness post-basketball
(47:00) – The disciplines that keep him grounded
(51:20) – What’s next for NoCap and Jantzen’s growth

On shared suffering

How Jantzen lost 45 pounds.

The importance of having a community to help you reach your goals.

MIT. Yale. Fast-moving startups. Big exits.
But at the height of his career, he felt broken. Spiritually flatlined. Physically drained. Emotionally spent.

So he did the unthinkable…he slowed down. Not to rest, but to rebuild.
And in the process, he developed real mental toughness.

Inspired by David Goggins, Richard set out on a mission to forge mental toughness through physical adversity. His new metric for success wasn’t venture capital or accolades—it was discipline. Daily pain. A mind that didn’t quit.

This episode is about that journey—from winning on paper to winning in real life.

What we cover:

• Richard’s pedigree: MIT, Yale, and startup wins

• Why his early success nearly cost him everything

• The wake-up call that led him to “do hard things”

• Building an identity around toughness and ownership

• What endurance training taught him about business

• Documenting the process so others can follow it too

Timestamps:

00:00 – Intro + Richard’s background (MIT, Yale, Bain, startups)
04:47 – The connection between high performance and insecurity
09:55 – Watching Goggins live and choosing to pursue pain
14:32 – First steps into physical training and mental transformation
21:18 – Why CrossFit became his mental testing ground
27:40 – Comparing elite academics vs. elite athletes
32:30 – How Richard balances startup leadership with training
41:15 – Choosing hard things in the digital age
48:44 – Building habits when nobody’s watching
55:22 – What’s next for Richard’s business and personal goals
01:03:01 – Final thoughts on suffering, faith, and focus

Richard challenged us to do hard things. What’s your hard right now? Reply and let me know.

Before he was a coach, Daniel Sterling was just trying to get in shape.

He was a frustrated high schooler carrying too much weight mentally and physically.

So he made a change. And over time, he transformed not just his body, but his career. Now Daniel coaches athletes across the country, helping busy professionals and competitive CrossFitters alike get stronger, leaner, and more focused.

In this episode, we cover how Daniel:

• Found fitness and changed the trajectory of his life

• Transitioned from athlete to coach to entrepreneur

• Programs for high-performing professionals

• Stays consistent with his own training and mindset

• Thinks about long-term health and business success

🎧 Listen!

📍Timestamps:

00:00 – Intro
03:15 – How Daniel got into fitness and why it mattered
09:23 – Evolution to competitive athlete
12:34 – Training smarter (and hard enough)
19:36 – The training system for busy executives
34:16 – How to evaluate your current fitness level
37:47 – The biggest mistake people make in fitness
45:06 – Rapid Fire: Entrepreneur, Athlete, Exciting Events

Maybe you join a group workout.
Maybe you show up to a co-working spot once in a while.

But deep down you believe that’s all soft emo stuff. Business and fitness building happens alone in the trenches.

If that’s you… you’re wrong.

I mean, I agree with you. But the data tells us otherwise.

In this week’s solo episode, I walk through the science behind why community is a strategic advantage. Not a soft skill. Whether you're trying to get in shape or scale your business, this one principle will accelerate your journey.

Here’s what I cover:

• Why we’re literally dying younger—and how loneliness plays a role

• The stats behind community as fuel for consistency (hint: 65–95% improvement)

• How joining the right group can help you skip steps and avoid rookie mistakes

• What Strava, Y Combinator, and Brickyard understand about compounding leverage

Timestamps:

00:00 – Intro + Why community isn't a luxury
04:02 – The loneliness epidemic and its effects
06:35 – How community fuels long-term consistency
10:24 – Business stats: peer groups and founder survival rates
13:50 – Real-world examples: Brickyard, Startup Chile, and more
17:21 – Community as a shortcut: skip steps and avoid pain
20:17 – Compounding benefits and Metcalfe’s Law
24:22 – A challenge to introverts and practical next steps

Let me know what stuck with you this week. I always love hearing your thoughts.

— Adam

PS: Reply “References” to get the links of all the studies I cited in this pod

We talk about how he:

• Got into venture capital with a real purpose

• Learned to listen to his body and pivot away from burnout

• Thinks about building brands that create real long-term value

• Handles follow-up and relationship building like an elite operator

• Believes that health is wealth—and how it’s shaped his fitness habits

⏱️ Timestamps:

00:00 – Intro + How Earnest found his calling beyond finance
05:10 – Working at a startup → Joining the venture capital world
09:30 – What Earnest looks for in a brand: community, pain, progress
14:45 – The mental shift that got him to prioritize health and fitness
20:20 – How he builds deep relationships (and follows up 7+ times)
27:40 – The moment he realized VC wasn’t just about money
34:15 – Staying consistent with fitness while working full-time
40:00 – How he filters new ideas and dials in his focus
46:30 – His take on how culture, faith, and purpose connect
52:05 – Closing thoughts + What’s next for Earnest

When you are focused, you may find yourself doing more than you ever did before. But all the effort is channeled to a goal.

I’ve been experimenting with this in every part of my life lately:

• In business, I trimmed our offerings, doubled down on media, and saw our pipeline grow.

• In fitness, I’m sticking to a simple plan: less fancy, more consistency.

• In both, I’ve noticed something weird: focus has simplified the actions I need to take (what to do) and allowed me to do more and work harder (how I do it).

“If it’s not a hell yes, it’s a no.” - Derek Sivers

It’s not just good advice. zit’s math.

Saying no to 5 things gives your yes 5x the power. Even things that are “good” are stealing from THE thing you’re trying to accomplish.

🏗️ Builders Who Out-Focused the Competition

If you’re like me, you’re probably kinda nodding, but also you kinda don’t care what I think. You want proof. Who is legit that has followed this thinking?

I’m glad you asked:

1. Mark Allen
At 37, Mark Allen became the oldest Ironman World Champion ever.
Not because he was stronger. But because he focused better.
He trained like a monk, obsessed over recovery, and tuned out everything but his mission.

2. Chipotle - ever heard of them?
While other fast food chains chased gimmicks, Chipotle focused on one thing: operational efficiency.
Their “Chipotlanes” drive-thrus exploded growth, added 250 locations, and created 7,000 jobs.

3. L’Oréal
L’Oréal simplified their entire brand message around one idea: “Beauty is essential.”

This singular focus helped them beat the market and hit record margins in 2024. Focus doesn’t just help. It compounds. Similar to what we discussed last week.

🏋️‍♂️ Focus Isn’t Optional in Fitness (or Life)

When you lose focus in the gym, you don’t just miss reps…you miss results.

Here’s what it looks like:

• Distraction: You check your phone between sets… suddenly you’ve been “training” for 90 minutes and haven’t broken a sweat.

• Lack of intent: You show up, but don’t have a plan. You lift weights, but skip progression. You run, but without splits in mind.

• Multitasking: You bounce between strength goals and cardio goals, trying to do both, but actually progressing in neither.

Now flip it:

• Single-tasking your training? You build strength faster.

• Structured plan? You measure improvement week to week.

• No phone distractions? You finish in 45 minutes and feel like a weapon.

Like in business, focus compounds fitness. Not just in muscle, but in mood, sleep, confidence, and stress.

And here’s the part most people miss:

The way you train is practice for how you work.
You want deeper focus in your business? Start by finishing your sets without looking at your phone.

You want better energy for creative work? Focus on sleep, training, and recovery like they matter (because they do).

You want more consistency? Track it. Plan it. Stick to the plan.

Focus isn’t something you summon once a quarter during a strategy meeting.

It’s something you train.

🔁 The Takeaway

The hardest part of focus isn’t saying yes.
It’s saying no. To the distraction, the shiny object, the next thing.

But when you master that discipline, everything else gets easier.

This week, don’t work on everything. Pick the one thing that matters.

And put your whole self behind it.

—
✉️ PS: I’d love to hear…what are you focusing on right now? Hit reply and tell me.

Fast forward 25 years:

• Furman United is one of South Carolina’s top youth clubs

• Bill became a state mountain biking champion at 50

• And he’s using fitness to lead with integrity

In this episode, we talk about:
✅ The 10-year grind to get Furman United off the ground
✅ How purpose and profit finally aligned
✅ Why Bill believes credibility starts in the gym
✅ The relationship between fitness, leadership, and longevity

Timestamps:
00:00 – Intro + how Adam and Bill met
02:55 – Why Bill started Furman United
07:20 – The moment purpose and profit aligned
10:35 – How Bill used fitness to regain his edge
17:40 – Becoming a state mountain biking champion at 50
23:30 – What coaching taught him about business
29:10 – Why fitness matters more than ever
33:00 – Bill’s advice to younger builders

On pursuing passion over profit

Perfect is the enemy of good enough to start

Why Personal Fitness is So Important

I tell myself it’s not a big deal.
“Just an off day.”

But it is. Those days break the chain.
They don’t just slow progress—they reverse compounding.

James Clear put it best:

“If you get 1% better each day for a year, you’ll end up 37x better by the time you’re done.”

But only if you keep going.
Start. Stop. Reset?
You don’t get better. You just burn time.

💼 Business Grows During the Boring Moments

Same in business.
We get impatient waiting for a breakthrough.

But most successful founders didn’t break through. They compounded slowly.

Phil Knight didn’t create Nike in a slide deck.
He sold shoes out of the trunk of his car.

Bill Martin built Furman United on nights and weekends for a decade.
He didn’t pivot when things felt slow—he outlasted them.

Most people don’t fail because of bad ideas.
They stop stacking reps before momentum kicks in.

💪 Fitness Isn’t Failing You—Your Consistency Is

This week, you don’t need a new plan.
You need a boring, repeatable system you can’t talk yourself out of.

Maybe yours is a daily habit like Tom Rowland. He trained daily—while running boats, raising kids, and building a business.

“I train like rent’s due on my lungs.”

The GOAT, Rich Froning didn’t become the undisputed champ by going hard occasionally—He trained three times a day. For years.

“Don’t jump around. Stick to a program... the hard days are when you get better.”

It wasn’t about intensity. It was identity.

Builders don’t miss.

Because the days we think don’t matter?
They’re the ones that matter most.

What are you struggling to build momentum in right now? For me, it’s continuing to build reps in the early days of this series - and my nutrition. LMK what you’re working on. We’ll build together.

He left the safe path to build a business that aligned with how he trains, thinks, and helps people get better. The kind of place where athletes stay in the game instead of getting sidelined by broken systems.

That’s Product Market Fitness.

Cody’s a performance PT, CrossFit athlete, and business owner. With his wife Jess, he co-founded Onward Greenville to flip the PT model on its head — by training people to keep moving, not just recover.

In this episode, we cover how Cody:

• Left the traditional PT model to do things differently

• Built a business around the local gym community

• Stays competitive while growing a company

• Thinks about risk, burnout, and building slowly

• Integrates training into every season of life

Timestamps:

00:00 – Intro + Cody’s journey from traditional PT to performance-based care
06:20 – The broken incentives in most physical therapy clinics
14:10 – How Onward Greenville started (and why it stayed small on purpose)
21:50 – The real reason Cody still trains like an athlete
28:40 – How his gym community helped build his business
36:10 – What balance actually looks like when you have a family + business
42:00 – Advice for anyone trying to grow a brand and a body

Highlights:

Doing Door Dash to Build His Dream

Live Long, Die Fast.

Building a Community-Based Business from Scratch

Listen, subscribe, like, share, etc! Let me know what you think!

But that kind of path doesn’t exist for people like us.

The reason many of us start companies, work for ourselves, or chase wild fitness goals is simple:

We’re not wired to follow prescriptions.

We were never going to stay on the safe road.
And we’re not alone.

History Is Full of Builders Who Went Off-Script

• Phil Knight’s dad was disappointed in him for messing around with shoes. That “messing around” made him $30 billion.
  

• Michael Dell left the pre-med track his parents supported to build computers in his dorm room.
  

• Todd Graves (Raisin Canes) got laughed at for devoting his life to chicken fingers.
  

• Cody Gingerich — this week’s guest — drove DoorDash after earning his doctorate so he could build a practice on his own terms.
  

• Tom Rowland walked away from a booked-solid guiding business to take a swing at TV production.

These aren’t reckless people.
They just weren’t interested in someone else’s definition of “making it.”

“Do What You Love” Is Cringe… Until It Works

I get it.

“Love your work” sounds like a Steve Jobs poster quote.
Too soft. Too delusional. Too main character.

We’ve been told to make money now and do what we love after hours.
Be logical. Be efficient. Be practical.

But here’s the part that doesn’t get talked about:

Caring deeply about what you’re building creates a real edge.
It keeps you in the game longer.
It gets you out of bed when it’s not fun.
And it makes you harder to compete with.

Would you rather go up against someone chasing a quota…
or someone chasing something that actually matters to them?

I’ll bet on the obsessed Builder every time.

Build Toward What You *Actually* Want

Ken Griffin — one of the greatest capitalists and investors ever — said:

“Don’t do something boring. Take risks. Pursue what you’re passionate about. Lean into the impact you can have on the world.”

You won’t accidentally end up somewhere meaningful.
You have to build in that direction on purpose.

And yeah — it’ll probably cost you.
Money. Time. Traction.

But not nearly as much as waking up ten years from now, wondering how you got here.

-

Always here if you need help building your thing or thinking through it. Reply to this email and I’ll respond.

Before he was a media entrepreneur, Tom was guiding fishing trips 300+ days a year in the brutal heat of Key West. If he couldn’t perform physically, he didn’t get paid. So he trained. Hard.

In this episode, we cover how Tom:

• Turned his endurance into a revenue engine

• Built one of the most respected outdoor media brands

• Qualified for the CrossFit Games

• Balances elite fitness, family, and business

• Uses consistency, discipline, and storytelling as his edge

Timestamps:

00:00 – Intro + why fitness was never optional for Tom
06:32 – How he started his TV shows and broke into outdoor media
16:00 – Advice for anyone wanting to start a side business
22:51 – The myth of balance (and what actually works)
34:11 – How fitness should enhance your life—not dominate it
36:18 – Building a local gym and community from scratch
43:30 – What it took to qualify for the CrossFit Games

Highlights:

Turning a side-hustle into your full time job

Balancing fitness with family

How he built a fitness community from his home gym

Listen, subscribe, like, share, etc! Let me know what you think!

-AV

We treat fitness like it’s a luxury.

Something to invest in after we close the deal. Or launch the product. Or when our kids grow up.

Tom Rowland didn’t have that option.

He was guiding fishing trips 300+ days a year in Key West. His income was tied to how long he could survive in the sun without falling apart. Every extra day he could row, sweat, and not give in — was another $1,200 in his pocket.

So he trains. Everyday.

Not for abs. Not for Instagram.
He trains because his body is his business.

Now he’s built a media brand, launched a streaming platform, raised a family — and also trained himself into one of the top 20 fittest guys in the world in his age group.

Our next episode on Product Market Fitness is all about that.

How training gave him more capacity.
How fitness became his secret weapon.
And why you should stop waiting for the perfect time to take your body seriously.

Listen

If you’re a builder, you don’t have to look like an athlete.

But you should train like one.

Here’s what this looks like for me:

• Prioritizing Sleep: Almost impossible with 3 small kids, but we do what we can to prioritize. Turn phone to DND. Skip the extra episode. Read before bed. And I go to bed at the same time as often as possible

• Nutrition: Again. Not perfect here. But, right now I’m using a limited eating window + tracking my macros to keep myself honest.

• Training: Personally, I love training. It’s my hobby and my outlet. I get creativity out of it and enjoy the feeling of having pushed to my limit.

My coach, Daniel Sterling, guides what I do week to week, and we’re collaborating on providing more workouts for you all.

But the bottom line is you have to be consistent. Strategic. And built for the long haul. We’re aiming for repeatable performance in fitness and in business.

Reply to this email with what you’re working on - or the area you need help with. As always, I’ll do anything I can to help you move forward.

-AV

For this introductory episode, Adam and Producer Jonny discuss:

1. How to balance building a business and fitness

2. Jonny’s story of losing 75 pounds

3. How listeners can get involved with the PMF community

4. Preview of guests coming soon

Available on all your favorite podcast platforms.

Here are 3 highlights from this week’s episode…

:30 overview of Product Market Fitness

How Jonny Lost 75 pounds!

My Goal & Prayer for this show

Give it a listen! And while you’re there - check out the free tools we’re developing for the PMF community HERE.

Since launching this newsletter, I’ve received similar questions:

“Why are you doing this? Why now? Why should I care?”

The answer is simple: Leverage.

Naval Ravikant famously said there are 3 modern levers:

• Capital

• Code

• Media

Capital is awesome if you can raise it.
Code is magic if you can write it.
Media is my weapon.

This newsletter. This podcast. They work while I workout. While I run my other business. While I coach my kid’s team. While I live life.

Because brute force doesn’t scale - trust me, I’ve tried. You need a lever that is strong enough to carry real weight — a family, a business, a life.

Otherwise, you’re only giving yourself a terrible job with the world’s worst boss (you).

Fitness is leverage too.
Every workout = compounding strength.
VO2 max = long-term ROI.
Some people have natural levers. The rest of us build them — with reps.

Pick a lever. Use it daily. Let it carry what matters to you.

Proud to have found your lever? Still looking and want help?

Either way, hit reply — I read every email and would love to chat.

– AV

PS: I created THIS RESOURCES PAGE that includes an Assessment to help you see where you are on your Product, Market, and Fitness journeys + 75 free workouts to help you prioritize your fitness goals. Enjoy!